ABBYY Careers

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USA - Charlotte, North Carolina | Marketing

Director of Product Marketing, Timeline

ABBYY is a fast-growing, global software company that reimagines how technology solves process and data challenges to help people and organizations thrive. We are committed to go the extra mile to build the best solutions that equip teams with capabilities to realize their vision for the future.

Responsibilities

  • Perform target market research; analyse customer needs and competitive products to create effective product positioning and messaging; communicate product value to sales teams, develop sales tools;
  • Product launch – develop strategy and plans for new product launch and releases. In collaboration with cross-functional teams ensure successful execution/implementation of such strategies and plans. This includes content creation, messaging, briefings, and enablement;
  • Develop product positioning and messaging that differentiates ABBYY Process Intelligence in the process mining, process discovery, and process analytics market;
  • Engage with leading analyst and consulting firms as our expert in process intelligence;
  • In conjunction with Product Management, prioritize product roadmap, features, updates, and maintenance for formal releases to the market and customers.

Requirements

  • Bachelor’s or foreign equivalent in CS, Engineering, Mathematics, Marketing;
  • Experienced in go-to-market strategies, sales methodologies, strategic lead generation, direct marketing mediums, and SFA/CRM technology platforms;
  • Experience with SaaS and Cloud products or solutions;
  • Experience in conducting Market research and analysis – collection and analysis of data, and development of conclusions;
  • Strong background and expertise in Process Mining, RPA, BPM, ERP, or Intelligent Automation;
  • 5+ years’ professional experience in product marketing, product management, business/process analyst, or customer success with a focus on process mining, business intelligence, process management, or intelligent automation;
  • Fluent in spoken English;
  • Exceptional written communication in English.
  • Readiness to travel up 20-50% of the time.

Education

  • 4 year degree or equivalent 

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