ABBYY Mobile Data Capture Solution

The Mobile Data Capture Solution enables highly accurate text, barcode and checkmark data extraction from photos taken by mobile devices. It provides outstanding opportunities in scenarios including: Service Enhancement, Workgroup Collaboration and Product and Service Marketing

 

Enhancing Services with Mobile Data Capture

Easily and inexpensively gain market share by adding value to your services via the mobile phone! With MDCS, it’s easy for government agencies, banks, insurance agencies, payment processors, transportation companies, medical offices and many other organizations to make valuable services more convenient for customers.

 

MDCS in Action: Intuit TurboTax SnapTax for iPhone and Android

TurboTax SnapTax helps customers e-file tax returns and get their refunds faster. Here’s how SnapTax makes filing as easy as 1-2-3:

  1. First, filers snap a photo of their W-2 (income and paid taxes) forms with their iPhone or Android.
  2. SnapTax automatically populates their tax form.
  3. Users then prepare and e-file federal and state returns with a few more clicks – entirely from their phone.

That’s it! The app’s ease of use is inherent in its appeal to users, who love being able to do their taxes on the phone. 

Learn more and get free>>

  

Better collaboration: MDCS as a tool for workgroups

By tying mobile phones directly into backend systems including ERP and CRM, ABBYY Mobile Data Capture Solution streamlines remote information processing – eliminating the need for dedicated devices for inventory management, order processing, etc.

 

MDCS in Action: Backend System Tie-Ins

MDCS Workgroup tool

  • Photographing a business card automatically creates a lead and follow-up notification in a CRM system.
  • Taking a picture of a receipt generates an expense report in CRM.
  • Photographing a document posts a fully searchable PDF to a SharePoint library.
  • Photographing a barcode brings up inventory information from a prepared database.
  • Snaping a picture of an invoice starts automatic processing in Workshare, SAP or Hyland.
  • The snapshot of a utility meter automatically saves the data to tracking system. 

With ABBYY Mobile Data Capture Solution, smartphones become a powerful tool for cutting costs and improving efficiency of workgroup collaboration..

 

Mobile Data Capture as a Marketing Tool

Whether as a tool for prospecting or customer retention, companies can use MDCS to connect with customers on a personal level, through free apps that are inexpensive to develop and distribute. These can be targeted based on GPS location, purchase history and many other factors.

 

MDCS in Action: Contest Registration Made Easy

With a free app powered by MDCS, your customers can photograph their entries and send them to a data capture server for automatic processing and confirmation.

MDCS in Action: Best Price Guarantee

Beat the competition with an app that extracts UPC code information from packaging, flyers and discount coupons, sends you the details and then gives you the opportunity to offer customers a better deal.

 

Perfect for a wide range of promotional media and the industries who use them, including:

  • Drug Stores
  • Grocery Stores
  • Department Stores
  • Insurance Companies
  • Dictionary Publishers
  • Entertainment Companies
  • Media (TV and press)

New opportunities for marketers:

  • Enables direct, highly personalized, communication with customers via their mobile phones.
  • Facilitates precisely targeted and very timely push communications based on GPS location, purchasing history and loyalty programs.
  • Increases customer loyalty since mobile apps are viewed by users as part of a “service” rather than just marketing tools.
  • Save money! Mobile data capture apps are easy to develop and distribute. Plus, mobile platform vendors offer popular and cheap distribution channels for applications via the Internet.

Other examples of promo applications based on MDCS:

  • Pharmaceutical: A snapshot of a medicine label can generate search results from the Web or automatically process an order.
  • Barcode: Links to the Amazon Comparative shopping API.
  • GPS: Take a snapshot of a location that includes GPS metadata. When a user chooses a picture from their photo archive, an app will generate directions to that location.
  • Translation: Take a snapshot of restaurant menu and it’s automatically translated into the language of your choice using ABBYY mobile language technologies.

 



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