Welcome! Learn more about the ABBYY brand, download the official ABBYY brand book, reference our logo guidelines, and find press resources.
Our brand tells the story of transformation. At ABBYY, we look for potential and pursue growth. We believe in putting our intelligence, creativity, and expertise to work so that other organizations gain a fresh perspective that drives business transformation and champions success.
If you need to use the ABBYY logo, please download approved versions and explore the usage guide.
If you have inquiries about ABBYY as a company, ABBYY technologies, or products, please contact the ABBYY PR team.
If you need to use the ABBYY logo, please download approved versions and explore the usage guide.
If you have inquiries about ABBYY as a company, ABBYY technologies, or products, please contact the ABBYY PR team.
All about the transformation that ABBYY helps you achieve. You’ll see a repeated graphic that illustrates a visual metaphor for change.
The main graphic is a shape that unfolds and changes. The focal point is always on the point of transition—a turning point and the start of a new future.
The new brand identity for ABBYY was developed by Shuka Brand Bureau
ABBYY logo
The ABBYY logo is the most recognizable symbol for our company, our products, and our brand in general. It captures our image, our values, and our history. The ABBYY logo must not be distorted or modified in any manner.
We were intentional about how we built our brand color palette. Thinkvibrant, energetic, and modern. Color gradients help us tell the story of transformation through color.
Photos tell a story, and usually that story is about people doing their work and living their lives. Photos are natural and unposed. The colors are muted. There is a lot of natural light, which echoes the glint on the key brand visual.
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