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ABBYY Selects Rusty James to Lead Partner Growth throughout North America

December 12, 2018

Success with channel partners a major contributor to ABBYY’s exceptional growth

, a global provider of content intelligent solutions and services, today announced Rusty James has joined the company as the new Head of Partner Business for North America. He will be driving the development and execution of channel partnerships among value-added resellers (VARs), system integrators and independent software vendors (ISVs) to expand the use of ABBYY’s solutions throughout Canada, Mexico and the US.

“ABBYY’s Partner Program is an important factor to our ambitious market goals and Rusty has proven he can successfully drive revenue growth through direct and partner channel sales, especially among robotic process automation solution providers,” stated Ulf Persson, CEO of ABBYY. “Equipping partners with our industry-leading capture technologies enables partner to provide solutions beyond automation and deliver content intelligence across various business processes and platforms. Rusty is the addition to the team that will take our partner program to the next level.”

James is a consistent top performer in sales management, partner channel recruitment and development, and has extensive experience leading and motivating large teams. Prior to joining ABBYY, he held various leadership positions at organizations that provide digital transformation solutions, including Kofax, Ricoh USA, Fujitsu, Immediate Channel Group and Daybreak Intelligent Content Solutions. He has expertise in all areas of digital transformation initiatives such as cognitive document automation, robotic process automation (RPA), forms processing, business process management (BPM) and content repositories.

“ABBYY has a reputation for developing the most advanced content intelligence solutions that drive transformative changes to organizations’ business process,” commented James. “My goal is to communicate these benefits among potential partners to expand our network throughout North America.”

James received his education from Texas Tech University and SMU Cox School of Business, and resides in the US.


ABBYY is a global leader in content intelligence solutions and services. ABBYY offers a complete range of AI-based technologies and solutions transforming business documents and content into business value. By providing digital transformation solutions to financial services, insurance, transportation, healthcare and other industries, the company helps organizations achieve the next wave of growth by understanding customers and delivering responsive real-time intelligent systems. The flexibility of ABBYY AI solutions enables customers to utilize a diverse range of advanced technologies, platforms and solutions for classification, text analytics, data and entity extraction, and data validation via any communication channel and in any format. ABBYY technologies are used and licensed by some of the largest international enterprises and government organizations, as well as SMBs and individuals. The company maintains offices in Australia, Cyprus, France, Germany, Japan, Spain, Taiwan, the UK, Ukraine, and the United States. For more information, please visit

ABBYY and the ABBYY Logo are either registered trademarks or trademarks of ABBYY Software Ltd. Other product names mentioned herein may be trademarks and/or registered trademarks of their respective owners and are hereby recognized.

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