Butch Reh

Vice President,
Head of Global Licensing at ABBYY

Butch Reh is ABBYY’s Vice President and Head of Global Licensing. He is responsible for developing and executing strategies to ensure the success of ABBYY’s software and hardware partners.

Upon joining ABBYY in 2008 as Director of Strategic Alliances, Butch has held several senior management positions. Since his promotion to Vice President in 2013 he has been a key driver of revenue growth initiatives while maintaining general management responsibilities for day‐to‐day operations of the U.S. and Asia teams.

Butch’s success as a technology sales leader began with the Hanover Insurance Company, where he earned the FLMI designation from the Life Office Management Association (LOMA). From there he moved on to EMC Captiva, where he held a variety of key management roles. During his tenure he drove their strategic partner recruitment, channel development, strategic marketing, project management, and product development. Prior to ABBYY, Butch was Director of Strategic Alliances for Daybreak Intellectual Capital Solutions, Inc. where he led the development and execution of the company’s partner strategy.

Butch holds a Bachelor of Science degree in Management Information Systems from Nichols College.